PRINX

Job Summary

We are seeking a highly motivated and results-oriented Sales Manager to lead and expand our TBR and PCR tyre business in the United Kingdom, Ireland, Nordic
countries (Denmark, Finland, Sweden, Norway), and Iceland. The successful candidate will be based in the UK and play a key role in driving regional sales growth by developing channels, maintaining strategic customer relationships, and executing brand and product strategies in line with company objectives.
This is a strategic field-based role requiring strong channel experience, a hands-on mentality, and the willingness to travel frequently.

region

UK, Ireland, Nordics & Iceland

reporting

Sales Director Europe

working place

Remonte (Home office)

Key Responsibilities

Develop and execute regional sales strategies for TBR and PCR tyres to meet or exceed sales and profitability targets
Identify and develop new distributors, dealers, and strategic partners across the assigned regions
Maintain and grow key account relationships through regular visits, business reviews, and joint planning
Conduct in-depth market and competitor analysis to support pricing, positioning, and product planning
Coordinate with internal teams (logistics, finance, product, marketing) to ensure operational efficiency and customer satisfaction
Provide monthly sales forecasts, territory performance reports, and customer feedback to management
Represent the company at regional trade shows, industry events, and customer meetings to enhance brand visibility
Collect and report market intelligence (price movements, competitor activity, new regulations)
Execute company product testing, launch, and branding strategies within the region
Ensure sales and customer service activities comply with internal policies and credit terms

Requirements

Bachelor's degree in Business, Marketing, Automotive Engineering, or a related field
5+ years of sales experience in the tyre industry, preferably in TBR and/or PCR segments
Based in the United Kingdom‍
Demonstrated channel development experience and existing network of tyre dealers or distributors in the region
Strong interpersonal, communication, and negotiation skills
Able to work independently with high execution capability and self-discipline
Willing to travel extensively across the assigned responsible region
Fluent in English; other European languages (e.g., German, Swedish) are a plus
Preferable: Experience in container business (e.g., managing full-container-load orders, FOB terms, overseas factory coordination)

Preferred Skills

Proficiency with CRM platforms
Strong understanding of tyre specifications, performance attributes, and technical applications
Market intelligence gathering and competitive benchmarking skills
Problem-solving mindset with attention to detail and a drive to exceed targets
Cross-cultural communication experience and comfort working in an international environment

Compensation and Benefits

Competitive base salary commensurate with experience
Attractive performance-based incentives / commissions
Car allowance or company vehicle + travel reimbursement
Remote / flexible work arrangement (UK-based)
Professional development and career advancement opportunities within a growing global organization
Opportunities to go to company factories for training.

Sales Manager PCR & TBR - UK